westwaerts, on 01 January 2013 - 09:06 AM, said:
its more about iphone, than the insane community here.
nice would be if you reveal your PhD-theme.
nice would be if you reveal your PhD-theme.
Regarding the theme, the title of this research is “customer engagement in online brand communities”. The research examines different variables (perceived benefits from the forum) that might influence members’ helping behaviours. It also examines identification with community’s members and brand engagement (it could be any brand) in relation to helping behaviours. I hope I make it clear.
Thanks



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